Di Personality Type

The Driver

What is a Di personality type?

People with the Di (Driver) personality type are typically assertive, capable of putting themselves forward boldly, and resistant to influence from others. Convincing others to work toward their goals, they may be seen as decisive, forceful, and persuasive.

Type Di Personality Traits

With a position on the upper top left of the DISC, Drivers are likely to take charge of things, setting the pace for others. They are usually skilled negotiators and persuasive when they want to convince others to adopt their viewpoint.

In summary, Di personality types tend to…

  • Be eager to take charge of things.

  • Resist influence from others.

  • Be vocal about opinions and ideas.

  • Be resourceful, strong-willed, and self-reliant in pursuing goals.

  • Enjoy lively debate.

Strengths & Blind Spots

Every personality archetype has strengths and blind spots, and these are often amplified in professional settings where we often encounter a diverse group of people with vastly different backgrounds and value systems.


Strengths that are typically associated with the Di personality type include...

  • Being quick, independent and firm when making decisions.

  • Using goal-oriented approach to assigning work, omitting unnecessary details.

  • Taking action with limited information.

  • Being comfortable with responsibility and ownership over results.

  • Focusing on results and realistic expectations.

  • Working efficiently with constant improvement in performance.

  • Using verbal inspiration to direct others.

  • Effectively delegating responsibility to detailed tasks.


Blind spots that are typically associated with the Di personality type include…

  • Displaying impatience when providing detailed instruction.

  • Working with a sense of urgency that may cause others unnecessary stress.

  • Winning people over, even when they have a more logical argument.

  • Over-delegating the responsibility to follow through on details.

  • Trying to maintain too much control over results.

  • Providing insufficient structure for people who need a defined approach to work.

  • Reacting aggressively when others try to limit authority or autonomy.

  • Pursuing too many new ideas or opportunities at once.

How Di personality types like to work

Communicating with a Di personality type

Be confident, assertive, and straightforward in conversation, keeping in mind that they may only retain the most important parts.

Meeting with a Di personality type

Meetings should be spontaneous, to the point, and not last a very long time.

Emailing a Di personality type

Emails should be short, to the point, and very little detail.

Giving feedback to a Di personality type

Feedback should be direct, actionable, and focused on the most important points.

Resolving conflict with a Di personality type

Conflict is essential to improvement, as long as it is actionable and objective.

Motivators & Stressors

When people experience pain, stress, or dissatisfaction at work, it can usually be attributed to energy-draining activities. Therefore, it’s important to know what kinds of activities energize each personality type and which activities drain them.

Drivers tend to be motivated and energized by…

  • Presenting ideas and strategies to groups of people.

  • Directing and motivating others to improve their performance.

  • Looking for new opportunities without much guidance.

  • Communicating with quick conversations and messages, only when necessary.

  • Setting up and participating in competitions.

  • Making decisions on behalf of other people.

  • Completing ambitious projects on a tight deadline.

  • Taking primary responsibility and ownership over large projects.

  • Spending lots of time digging into the root causes of a problem.


Drivers tend to be drained by…

  • Listening to questions from other people and responding thoughtfully.

  • Playing a supporting role on the team and staying out of the spotlight.

  • Building long-term trust and loyalty with consistent, predictable behavior.

  • Promoting teamwork and cooperation between parties.

  • Providing detailed analysis and reports.

  • Establishing consistent daily routines.

  • Organizing and clarifying information for other people.

  • Presenting and analyzing all aspects of an important decision.

  • Taking time to understand how people are feeling about a recent change.

Best jobs for a Di personality type

Drivers are constantly seeking new opportunities for advancement, and they can thrive in environments where they can produce immediate results and make tangible progress. They will likely do well with competition and are most satisfied with a high degree of control and authority over their work.

Common jobs for people with the Di personality type are:

  • Sales Representative

  • Account Executive

  • Recruiter

  • Director of Talent Acquisition

  • Founder

  • Entrepreneur  

  • Chief Executive Officer

  • Business Executive

  • Sales Director

  • Product Manager

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