Free profile
$0forever
- All six personality assessments
- Full personality profile
- Peer validation
- 10 contacts
- One starter guide
- 10 lifetime Chrome previews
Pricing
The profile is free, forever. Pay when it goes to work.
Six assessments build one living profile at no cost. Add Sales or Assessments the day there’s a buyer or a session on your calendar.
No credit card to startTrials never expireCancel anytime10M+ profiles
The complete price list
No hidden tiers
Crystal Profile
Six assessments, one living profile.
$0forever
Crystal Premium
Full guide library and relationship insights.
$49/mo
Sales
Prospect profiles and meeting prep.
from $59/mo
Assessments
Individual, pair, and group reports.
from $99/mo
Data API
Personality data in the systems you already use.
Custom
Plans by product
Match the product to the moment.
A buyer on Thursday. An interview loop next week. A team session to prep. Each product is built for one of those moments, and every plan starts free.
What are you trying to do?
Four tabs cover everything we offer.
Start with the personality profile.
Build one profile from six assessments, then upgrade when you want the full guide library and richer relationship reads.
Crystal Premium
Recommended$49per month
Billed monthly, cancel anytime
- Everything in Free
- Auto-updating Personality Handbook
- Full Crystal Guide library
- Guide PDFs included
- Relationship profiles for contacts
- Two guide refreshes per year
Walk in already knowing the room.
Every prospect becomes a personality-aware buyer profile, a meeting-prep brief, and follow-up guidance, before the call instead of after it.
Free trial: your first 3 prospects are on us. No monthly reset.
Basic
- Prospect profiles / mo
- 20
- LinkedIn connector
- Yes
- HubSpot connector
- No
Pro
Most popular- Prospect profiles / mo
- 50
- LinkedIn connector
- Yes
- HubSpot connector
- Yes
Max
- Prospect profiles / mo
- Custom
- LinkedIn connector
- Yes
- HubSpot connector
- Yes
Basic and Pro start free. No credit card required; cancel anytime.
Start every session with real insight.
Pick a purpose, add participants, and get the report you would have spent two hours preparing: individuals, pairs, teams, conflict, onboarding, or meetings.
Participants take only the assessments your program uses, and never need a license of their own.
Basic
- Participants
- 5 / mo
- Reports
- 5 / mo
- Frameworks included
- DISC or all six
Pro
Most popular- Participants
- 20 / mo
- Reports
- 20 / mo
- Frameworks included
- DISC or all six
Max
- Participants
- 50 / mo
- Reports
- 50 / mo
- Frameworks included
- DISC or all six
Larger programs are quoted per team. Tell us how many people you need to include.
Reports included at every tier
Team overview
Composition, group dynamics, leadership strategy, and communication recommendations for the whole team.
One-on-one
Side-by-side style comparison for two people, likely misunderstandings, and practical tips for each.
Individual development
Strengths, blind spots, motivation, and growth focus for one person, tracked over time.
Conflict, onboarding, meeting prep
Purpose-built reports for the moments that decide how a team actually works together.
Not sure which tier fits? Tell us how your team plans to use the reports.
Request a demoPersonality data at scale.
Crystal Data delivers personality insights directly into the systems you already use: HubSpot, Salesforce, your ATS, or any custom application.
Our API endpoints
Profile API
Give us a LinkedIn URL or business email address and we provide personality data on that person.
Analysis API
Give us structured text, like a resume, and we provide the personality of the person behind it.
Assessment API
Put our DISC assessment on your website or application and get personality data about each person who completes it.
Pricing depends on volume and use case. Tell us what you are building.
Contact usFAQ
The fine print, in plain English.
What is the difference between Basic, Pro, and Max?
Both Sales and Assessments come in three tiers, and the difference is capacity rather than features. Basic fits individual use, Pro fits power users, and Max is for teams that don’t want to think about limits. Sales Max is quoted to your team, so reach out and we will size it with you.
What happens when I hit my monthly limit?
Upgrade to the next tier for more capacity. Limits reset at the start of each billing cycle, so a busy month never carries debt into the next one.
Do I need Premium before buying Sales or Assessments?
No. Each work product is independent. Premium is for personal guides; work products are for specific workflows. Most people only need one.
How do free trials work?
Each work product includes a one-time allowance to try it, like your first 3 prospects in Sales. It never resets and never expires, so you can take your time deciding.
Can I cancel anytime?
Yes. Starting is free and requires no credit card. Monthly plans cancel anytime and run through the end of the billing cycle.
Is there an annual discount?
Yes. Annual billing on Sales and Assessments saves about 17%, roughly two months free. On Assessments, the annual plan also gives you the full year of participants and reports up front. Crystal Premium is billed monthly at $49/month.
How do I get the Crystal MCP server and Adaptive API?
Personality AI, our MCP server and Adaptive API for agents and AI workflows, is a premium capability for teams. Request a demo and we will set you up on the right plan.
Learn about Personality AIHow is the Data API priced?
Crystal Data is priced by volume and use case, so there is no fixed price list. Tell us what you are building and we will put together the right plan.
Contact us about the APITalk to us
Have a question about pricing?
Tell us about your team and what you need. We will help you find the right plan.