Products and Pricing
Pick a plan for yourself, your company, your sales team, or your product.
Crystal
30x cheaper than a professional coach. 2x fewer mistakes than ChatGPT and Claude. One account covers all three: Personality, Relationships and Routine.
App by app
Free never expires. Premium adds what Crystal makes of it.
Personality
Understand yourself.
Premium Features
Free Features
Relationships
Understand others.
Premium Features
Free Features
Routine
Reach your goals.
Premium Features
Free Features
Crystal for Chrome is part of Premium. Personality on every LinkedIn profile and your coach on every new tab.
About Crystal for ChromePremium for teams: $49 per seat, per month. An admin buys it from billing settings in the app, and seats assign as people join.
Create an accountCrystal Assessments
Pick a purpose, add participants, and get the report you would have spent two hours preparing: individuals, pairs, teams, conflict, onboarding, or meetings.
Participants take only the assessments your program uses, and never need a license of their own.
Every tier includes DISC or all six frameworks and every report type: team, one-on-one, individual, conflict, onboarding and meeting. Larger programs are quoted per team. Tell us how many people you need to include.
About Crystal AssessmentsCrystal Buyer Profiles
Every prospect becomes a personality-aware buyer profile, a meeting-prep brief, and follow-up guidance, before the call instead of after it.
Set up with each team. There is no self-serve checkout.
Buyer Profiles
Priced to your team and volume
Personality API
The Personality API puts validated DISC profiles and communication guidance into your product, your research, or the agents that write on your behalf.
REST v4 and MCP
Profiles
Look up a person by email, LinkedIn URL, or name and company, or create a new profile asynchronously. Returns a validated DISC type, archetype, and traits.
Playbooks
Communication advice, selling-to guides, and a relationship matrix across a group of profiles.
Adaptation
Send a drafted email and get it rewritten for the reader, or get a free personality-tuned prompt for your own model.
MCP server
The same tools inside Claude, ChatGPT, Copilot, and any MCP-compatible agent framework.
Credit-based: pay per profile created and per read. Start self-serve with a key, then talk to sales for volume terms. See the Personality API.
The paid half of all three pillars. Personality: every section of your profile, a profile you can publish and share, the full guide library, and your story chapter by chapter. Relationships: unlimited LinkedIn profile reads, a brief on anyone in your contacts, comparisons, and a briefing before every meeting. Routine: coaching every day with no limits, morning and evening memos, weekly to quarterly check-ins, and unlimited snapshots and goal plans. $49 a month, cancel anytime.
Take all six assessments, read your full profile, build your story timeline, keep up to 10 contacts, draft your first snapshot with Crystal, and run the daily warm-ups and cool-downs. Those never expire; coaching itself is free for your first 6 days.
Crystal has no timed trial, because the free account never expires. Start free, see what Crystal makes of your profile, and upgrade when you want the rest.
Both. Crystal Premium is $49 a month, or $490 a year (about $41 a month, roughly two months free for paying up front). Annual billing on Crystal Assessments saves about 17%, also roughly two months free, and the annual plan gives you the full year of participants and reports up front. Either way you can cancel anytime.
Capacity, not features. Basic fits individual use, Pro fits power users, and Max is for teams that don’t want to think about limits. Limits reset at the start of each billing cycle, and larger programs are quoted per team.
Everything you made stays yours. Guides stop updating, the deeper profile sections go back to private, and Crystal stops writing new plans and snapshots. Resubscribe anytime and pick up where you left off.
Yes. An admin buys Premium for teams at $49 per seat, per month, from billing settings in the app. Seats assign as members join.
No. Buyer Profiles, Crystal Assessments (for your teams or clients) and the Personality API are sold separately, and none of them requires Premium. Buyer Profiles are set up per team, Assessments starts at $99 a month, and the API starts with self-serve credits.
Request a demoCreate an API key on the developer dashboard. The API and MCP server are credit-based: you pay per profile created and per read, re-reads in the same billing cycle are free, and the prompt endpoint costs nothing. Larger volumes and enterprise terms go through sales.
See the Personality APITalk to us
Sign up and tell Crystal about your team, your clients or what you are building. Crystal’s team will help you find the right Buyer Profiles or Assessments plan, or size Personality API volume with you.
Request a demo