[Accuracy]
How Accurate Is Crystal?
The goal of any Personality AI technology, including Crystal, is to detect the most accurate possible personality profile for anyone, based on the information you have available. This elicits the question, “How can software accurately detect someone’s personality?”
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[Insider]
Get a cheat sheet for every conversation
If you're in any kind of role where you regularly have important conversations with people that you don't know very well, we created a way to get personalized, situation-specific insights.
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[featured]
Visualize your team's strengths and blind spots
Crystal has helped me a lot as a leader...
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[relationship]
How to say "Thank You" to each DISC Type
We know why expressing gratitude is important, but the how can be tricky, or even awkward at work.
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[personality]
Role Expectations
Think of the last interview you had. You may have walked into an unknown office to meet a random group of people for the first time. The interview may have lasted an hour (or more) and these individuals took turns asking you a variety of questions about your skills & experience at a previous job.
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[personality]
Turning personality information into better decisions
This is Part 10 of our series on Personality Neuroscience. Click here to read from the beginning.
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[neuroscience]
Personality Neuroscience #9: The biological causes of Neuroticism
This is Part 9 of our series on Personality Neuroscience. Click here to read from the beginning.   Neuroticism is a Big Five trait that explains an individual’s tendency to experience feelings like anxiety, fear, anger, and panic.
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[Agreeableness]
Personality Neuroscience #8: The biological causes of Agreeableness
This is Part 8 of our series on Personality Neuroscience. Click here to read from the beginning.   Agreeableness is a Big Five trait explains an individual’s ability and tendency to understand the perspectives of others and to adjust their behavior to accommodate them.
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[extraversion]
Personality Neuroscience #7: The biological causes of Extraversion
This is Part 7 of our series on Personality Neuroscience. Click here to read from the beginning.   Extraversion is a Big Five trait that explains individual’s ability and tendency to explore, interact, and engage with external rewards. This tendency commonly manifests itself in outgoing, social behavior and it’s usually easy to observe.
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[Conscientiousness]
Personality Neuroscience #6: The biological causes of Conscientiousness
This is Part 6 of our series on Personality Neuroscience. Click here to read from the beginning.
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[Openness]
Personality Neuroscience #5: The biological causes of Openness
This is Part 5 of our series on Personality Neuroscience. Click here to read from the beginning.   Openness is a Big Five trait that explains an individual’s tendency to explore and create new experiences, often manifesting in curiosity, imagination, perception, and creativity.
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[personality]
Personality Neuroscience #4: The Big Five personality traits
This is Part 4 of our series on Personality Neuroscience. Click here to read from the beginning. Header image by Roslyn Ramos.   Over the past few decades, the Five Factor Model (the “Big Five”) has emerged as the most well-validated model of personality traits. As a result, most personality studies today use the Big Five as a foundation.
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[neuroscience]
Personality Neuroscience #3: Goals & methods
This is Part 3 of our series on Personality Neuroscience. Click here to read from the beginning.   The ancient study of personality relied on intuition and observation, and it certainly got some of the core ideas right.
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[personality]
Personality Neuroscience #2: 2,600+ years of personality theory
This is Part 2 of our series on Personality Neuroscience. Click here to read from the beginning.
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[neuroscience]
Are personality differences real? An introduction to personality neuroscience.
When I started working on the initial technology behind Crystal in 2014, it was purely a curiosity project. Like most people, I was curious to know more about my own behavior...
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[leadership]
Every leader has blind spots… I just found some scary ones of my own.
If you asked me to describe my “leadership values” yesterday, here’s what I would have said:
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[principles]
Crystal's 4 Relationship Principles
The core purpose of Crystal is to help people build stronger, more enjoyable, more effective relationships. We do that with 4 Principles. 
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[sales]
Sales Psychology Series Part II: Making A Great First Impression
You have one chance to make a great impression with a new prospect, increasing the probability of moving that lead onto the opportunity stage.
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[outreach]
Sales Psychology Series Part I: Tailoring Outreach Emails
How to tailor cold emails for maximum impact
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[descriptors]
New! The Next Step In Personality Descriptors
What is the one word that most accurately describes your personality?
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[personality]
We raised $5M to make personality profiles the new resume
 
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[selling]
Selling D-I-S-C
Dominant people DISC type: D
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