crystal pricing

Invest in great communication.

Pricing available for individuals, small teams, and large businesses.

Free

Best for personal development.
$0/mo
No credit card required
The free plan includes...
DISC assessment
5 more assessments
Basic profile content
LinkedIn extension
Virtual meetings
Writing Assistant for Gmail & LinkedIn
10 profile credits

Premium

Best for individual professionals.
$49/mo
Billed annually, tax included
Everything in our free plan plus...
Premium profile content
Personalized communication advice
Unlimited writing suggestions
Calendar integration
200 new profile credits/year

Business

Best for teams and organizations.
Let's talk
Billed annually, tax included
Everything in our premium plan plus...
Shared profile library
Team assessments
Candidate assessments
Candidate job profile
Group admin tools
Custom content modules
CRM integration
Dedicated success manager
Crystal for Virtual Meetings
Bulk profile credits

Enrichment

For direct access to personality data.
Let's talk
Billed annually, tax included
Our enrichment plan includes...
High volume profile credits
Access to Crystal API
CRM integration
Direct CSV enrichment

Intelligence

Hire your own personal research team
Starting at $999/mo
Month-to-month or annual plan
Our on-demand service delivers bespoke reports...
Executive Intelligence
Account Intelligence
Competitive Intelligence
Personality Intelligence
Stakeholder Intelligence
Behavioral Intelligence
and more…

Trusted by 1,000+ organizations globally

Verizon Logo
Oracle Logo
Amazon logo

Frequently asked questions

What are profile credits?
Profile credits are counted whenever a Crystal DISC assessment is completed or new profile is viewed using our Chrome Extension.

Once a profile is created, every user in your organization has full access to that profile.
How many profiles will I need?
This will vary from business to business but on average, we see a single user needing 240 profiles/user/year.

To calculate your business’ annual profile needs, run this formula: (# of bulk profiles to get started) + (# of users * # of new profiles/user/year)
How long is my free account accessible for?
Your free account will be saved and available to you, even after your 10 free profile credits have been used.
What onboarding, training, and support is included?
Support is only provided for our PREMIUM or BUSINESS plans.

Those on our PREMIUM plan can get support by emailing our support inbox.

Those on our BUSINESS plan get assigned a dedicated Customer Success Manager where onboarding and training comes with the package.
Can I pay monthly billing?
Our Premium plan at $49/month does not support a monthly billing option. For monthly billing options on all Business plans, please reach out to your account executive.
What happens when I use all of my profile credits?
This will depend on your plan.

If you’re on our FREE plan, you’ll get a notification to upgrade to our PREMIUM plan to access more profile credits.

If you’re on our PREMIUM plan, please contact our sales team to see if our BUSINESS plan is more appropriate.

If you’re on our BUSINESS plan, please reach out to your Customer Success Manager to understand your available options.
Can I cancel, upgrade, or downgrade at any time?
Yes. You can cancel, upgrade, or downgrade your plan via the billing settings or by reaching out to your dedicated customer success manager. All cancellations and downgrades will take place at the end of your billing cycle, while upgrades will take place immediately.
Do you have a pricing plan for large team sizes or enterprises?
Absolutely. Crystal has plans for teams of every size. Please contact our sales team so we can create your perfect plan.
Can Crystal integrate with my CRM or other applications?
Yes. This would be our ENRICHMENT offering. Crystal natively integrates with popular CRMs like Salesforce and HubSpot. For home-grown/custom CRMs, Crystal offers the ability to enrich via CSV files.
How does the enrichment plan work?
Our enrichment plan only comes with data and does not include access to all of our rich features and tools. Pricing for our enrichment plan is dependent on the number of unique contacts you would like to enrich. For more details, please reach out to your account executive.

Here's what our customers have to say

Hear what business professionals from different industries and sizes say about our personality data.
"They're (stakeholders) really leaning forward based on the way that we’ve changed our approach using the information we gather through Crystal Knows."
Nicole Bergen
Founder, Elevate Marketing
"Crystal is like magic. It gives us x-ray vision — allowing us to see and understand someone really quickly, just based on their LinkedIn profile."
Matt Kesby
Founder, GoTeam
"Crystal gives me insights and helps me connect with my clients at a far deeper level than any Google search ever could."
John Barrows - Headshot
John Barrows
Founder & CEO, Sell Better
"The first 5 minutes of any meeting is absolutely crucial. That's where Crystal helps my team the most."
Brett Johnson - Headshot
Brett Johnson
AVP of Global Engagement, High Radius
"When I started personalizing my emails with Crystal's advice, I started getting way more responses. Much better ones, too!"
Isaac Garcia - Headshot
Isaac Garcia
Founder, Salesinsider.io
"I don't know where we would be without Crystal Knows as far as our company culture and our hiring process. I absolutely love it."
Kayla Edwards
HR Director, Window World of North Atlanta
"With Crystal, I would say I'm at least 30%-35% quicker at building meaningful relationships"
Heather Heefner - Headshot
Heather Heefner
Founder & Owner, Dart Design Studio
"Crystal is like a cheat sheet in the sales process. You can use the right communication style for every prospect, even in the first call."
Ben Jackson - Headshot
Ben Jackson
VP of Sales, Flywheel
"As someone who’s focusing on understanding people’s pains, talking to them in a language that's meaningful to them absolutely encourages and improves the relationship.”
Richard Harris Headshot
Richard Harris
Founder, The Harris Consulting Group

Curious about Crystal?

Our team can give you a personal, guided tour of our products and services tailored to your company's needs.